Lately it seems that despite studies that say weight stigma can cause health issues, it is still acceptable to use. As of now, no study has proven stigma works in long term weight loss. If anything stigma probably causes weight gain and "obesity" related diseases. I wrote a few months ago how being fat can be a sympton of stress.
It seems that there are two methods of fat stigma and three ways to carry it out. The first method is victimization which we see in the CHOA's Strong for Life campaign that I and several other bloggers have been covering the last few weeks. In the CHOA's ads, fat children are victimized. Their lifes are pathetic. They are overeaters, suffer deadly diseases, will die at any moment, and are forced to be adults not children. A new video now shows a fat kid dying at 32 after a long life of drinking soda, beer, or urine. Now if only their stupid parents would realize their kids were tubs of lard and put them on diets they wouldn't die so young. (I'm sure CHOA's doesn't want the kids to diet, merely embrace lifestyle changes and when those lifestyle changes don't make those children thin, what's next? I'm thinking eating disorders.)
The second method is villianization. And this comes in two forms, the first is the villianization of fat on your body. i.e. Being fat is bad, but fat people are okay. The Rudd center is a perfect example of this. They are against obesity AND weight based-stigma. I see this as an oxymoron, they don't. You can't hate fat and love fat people. (One reading compared this to hating cancer but loving someone with cancer. I call BS.)
New York City has ads that stigmatize fat by making it gross. They have an ad where a person is drinking fat. Fat is automatically assumed to be bad. You want to stop drinking soda because ew look at all that gross fat.
The other way fat people are portrayed as villains is through dubious moral reasoning. Fatties are immoral because they are delibrately lazy and don't eat right.
And then there is Disney who just made fat people villains and I'm not talking about Ursula or the Queen of Hearts. I'm talking about their new interactive childhood obesity exibit at Epcot Center and it is horrifying. I had planned to go into details about this disturbing attraction, but I found out on Saturday that the site is down and rumor has it so is the attraction. The blog Red No 3 does a good job explaining the details. Please sign this petition to let Disney know that if they retool this attraction, it should be free of fat hatred (There is absolutely nothing wrong with an attraction that encourages healthy eating and movement).
Think about bullying. Does bullying improve quality of life.
What do you do with Bullies?
You stand up to them.